Ecommerce Store
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E-commerce store built for newspaper publishers Sell merchandise, publications, tickets, and digital products from your newsroom dashboard
Branded coffee mugs, back issues, event tickets, special editions, local gift guides. Your readers already visit your site. Now sell to them too.
Bulletlink's newspaper ecommerce store lets publishers sell products and services on their own website. Physical merchandise, digital downloads, event access, special publications, and local business gift cards. Add products, set prices, and accept payments from the same newspaper content management software dashboard where you manage articles and ads. The store matches your newspaper's design. Readers shop right on your site. No Shopify, no WooCommerce, no separate storefront. One platform, one login, one brand experience.
What can you sell with Bulletlink's e-commerce store?
Physical merchandise
Branded t-shirts, mugs, hats, tote bags, and stickers. Local readers love showing pride in their community newspaper. Set up products with images, sizes, pricing, and shipping.
Back issues & special editions
Sell past print editions, anniversary issues, year-in-review compilations, or commemorative publications. Readers buy them for keepsakes, research, and gifts.
Event tickets
Sell tickets to galas, fundraisers, community dinners, and reader events. Pairs with your event calendar so readers discover and buy in one place.
Digital downloads
PDF guides, photo collections, local history compilations, or premium reports. Readers pay, download instantly, and you collect the revenue with zero shipping cost.
Shopping cart & checkout
A smooth shopping flow from product page to payment. Totals calculated automatically at checkout. No surprises for the buyer, no manual work for you.
Product categories
Organize products into categories: merchandise, publications, tickets, digital, local deals. Readers browse by category or search by name. Clean navigation, easy shopping.
Matches your newspaper design
The store looks like part of your publication. Same colors, fonts, and layout as the rest of your site. Readers don't feel like they've been sent to a different website.
Mobile shopping
Readers browse products, add to cart, and pay from their phone. Touch-friendly interface, fast loading, responsive layout. Most impulse purchases happen on mobile.
How to set up your store in 4 steps
Same dashboard your team already uses. Adding a store takes minutes.
Add your products
Title, description, price, images, and category. Physical products get shipping options. Digital products get instant download links.
Set up payment
Connect your payment gateway. Readers pay by credit card or debit card. You receive the funds. Configure rates once.
Place the store on your site
Add a "Shop" link to your navigation menu, homepage sidebar, or a dedicated store page. Readers find it as easily as they find your news.
Start selling
Orders start coming in. Everything tracked in your dashboard. Ship physical products or deliver files automatically.
What publishers are selling online
Revenue ideas that work for newspapers of every size.
✦ Branded merchandise
Your logo on a coffee mug or a t-shirt with your newspaper's masthead. Readers wear your brand. You earn revenue and build loyalty at the same time.
✦ Local business gift cards
Partner with local restaurants and shops to sell their gift cards on your site. You take a commission. Readers support local businesses. Everyone wins.
✦ Premium content packages
Bundle your best investigative reports, photo essays, or historical archives into downloadable packages. Charge a one-time fee for premium content outside the paywall.
✦ Community event access
Sell VIP passes, workshop registrations, or exclusive access to publisher-hosted events. Your audience is local, engaged, and ready to participate.
Your store, on every screen
Mobile-ready and connected to your publishing platform.
Mobile-optimized shopping
A reader sees a product mention in your article, taps the link, adds to cart, and pays in 30 seconds. The entire shopping experience works on a phone screen. Fast checkout, no frustration, no abandoned carts.
Connected to your entire platform
The store works alongside your paywall and subscriptions, ad management, newsletter system, and classifieds. One cms for newspapers running everything. Promote products in your newsletter. Mention them in articles. Advertise them alongside display ads. Everything connected.
Why publishers add an e-commerce store
Your newspaper merchandise store shouldn't depend on ads and subscriptions alone.
And much more. Physical products, digital goods, gift cards, tickets, and custom product types. Complete ecommerce for publishers. Free custom design, free migration.
E-commerce store FAQs
Common questions about Bulletlink's e-commerce feature for publishers.
Is the e-commerce store built into the CMS?
Yes. Add products, manage orders, and accept payments from the same place you publish articles. No Shopify, no WooCommerce, no third-party plugins.
What can I sell?
Physical merchandise, downloadable files, event tickets, back issues, special publications, gift cards, and any product your readers might want.
Does the checkout calculate tax and shipping?
Yes. Configure your tax rates and shipping options once. The checkout calculates totals automatically for every order.
Does the store match my newspaper's design?
Yes. Product pages, cart, and checkout all match your publication's branding. Same colors, fonts, and layout. Readers never feel like they've left your site.
Can I sell digital downloads?
Yes. Upload a PDF, photo collection, or any file. Readers pay and get instant access. Zero shipping cost.
Does the store work on mobile?
Yes. Fully responsive. Readers shop, select items, and complete checkout from their phone. Clean layout, fast loading.
Can I organize products into categories?
Yes. Create categories like merchandise, publications, tickets, digital, and local deals. Add new categories anytime as your product lineup grows.
Can I promote products in articles and newsletters?
Yes. Link to any product from an article or feature it in your newsletter. Content and commerce work together. A mention in a popular article can drive sales immediately.
Is there a limit on products?
No. Add as many products as you want. Start with five and grow to fifty or five hundred. The store scales with your catalog.
Can I migrate from another e-commerce platform?
Yes. Our team migrates your existing products, images, and categories to Bulletlink at no cost.
Bulletlink's e-commerce store gives publishers a new revenue stream that runs alongside content, ads, and subscriptions. A complete online store for newspaper website publishers. Sell merchandise, downloads, and more from one platform. AI-assisted, serverless, auto-scaling, and secure. A true publisher ecommerce platform trusted since 1999.
Ready to turn your newspaper into a revenue machine?
Bulletlink's e-commerce store comes with free setup, 24/7 support, free custom store design, free migration, and enterprise-grade security. Start your risk-free trial today.
◉ No plugins ◉ Serverless ◉ AI assisted ◉ Mobile-first ◉ Auto scaling
◉ Fast & secure ◉ 24/7 support ◉ Free migration ◉ Since 1999